Crosstower
CRYPTO EXCHANGE


Opportunity
- To establish Crosstower’s brand, raise awareness for its new trading platform and attract potential investors
Our Strategy
- Secure an anchor placement that paved the way for top tier coverage in Forbes, Fortune and Traders.
- Create newsroom to generate inbound flow of press interest
Results
- Coverage helped secure venture capital interest and additional significant fundraising opportunities
- Active inbound “PR machine” attracted consistent flow of with top tier press requests.







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