IZEA

INFLUENCER MARKETING

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Opportunity

  • In increasingly crowded field, drive visibility for Izea, for brands and influencers

Our Strategy

  • Elevate founder/CEO Ted Murphy as thought leader on what moves the influencer industry
  • Use proprietary data to drive visibility for the brand

Results

  • Top tier coverage of a series of in-depth research reports offering insights into influencer pay and issues around race
  • Drove continued interest among investors in IZEA stock which rallied significantly in 2020

OTHER CASE STUDIES