ai / autonomous vehicles
OVERVIEW AND CHALLENGES
Locomation’s top-notch team of technical experts had developed a unique and disruptive autonomous driving technology to help the trucking industry deal with growing demand and increasing driver shortages. By linking two trucks together using proprietary AI technology, their Relay solution provides a needed stop-gap before full autonomy. Faced with bigger and better-funded competitors like TuSimple and Google’s Waymo, Locomation needed focused messaging and an effective media strategy.
TechCrunch, Forbes, and Venturebeat ran multiple influential feature stories about Locomation. With a 165% increase in website traffic this year, and ongoing coverage in outlets like Technical.ly, Pittsburgh Post Gazette, Forbes along with consistent trade coverage, Locomotion is poised to put its tech on the road in 2023. As a testament to its premise, Locomation is the first autonomous trucking company to sign deals with high-profile trucking partners, now with several multi-year contracts in place.
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- One of media’s “go-to” autonomous trucking companies
- First to sign actual deals
- Website traffic +165% in 2022