Moderne Ventures

Opportunity

• Moderne Ventures, a women-led venture capital firm with a unique business strategy, had a small media footprint with no sustained coverage.
• Leading up to the launch of its second Fund, Rally Point worked to establish relationships with key business reporters and showcase Moderne’s intelligence in key sectors.

Our Strategy

• Emphasize Modern’s unique sector approach to fundraising
• Promote the firm as women-run and women-led
• Focus on hot categories like prop tech
• Generate interest in new funds

Results

• Drove interest from start-ups and investors through top tier coverage in TechCrunch, Bloomberg, Cheddar TV

OTHER CASE STUDIES