Riverfront

GLOBAL ASSET MANAGER

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Opportunity

  • Build Riverfront into a go-to resource for the world’s top business news outlets.

Our Strategy

  • Provide one-stop-shop for financial commentary.
  • Develop core messaging and ongoing pitch strategy keying into timely news.
  • Drive continuous flow of appearances on prestige business broadcast.
  • Maintain ongoing media relationships.
  • Provide extensive media training to ensure message pull through and adept use of sound bites.

Results

  • Unparalleled media access: hundreds of top-tier bookings over the course of our ~5 years together.
  • Trained and developed several “classes” of RiverFront media-facing staffers.

OTHER CASE STUDIES