by Monica VanHorn | Sep 17, 2021 | Featured
A prospective client approached our team at Rally Point not long ago, complaining about his agency’s lack of quality press placements. The company had a ton of interesting news and insight to share, and should easily have been placed on the merit of its offering and...
by Ruth Sarfaty | Sep 15, 2021 | Featured, News
The older you get, the younger you feel… For some of us, birthdays become less important as the years go by, as if by ignoring them, time will stand still. On the other hand, some of us prefer to make a big deal out of birthdays, because, after all, you never...
by Elise Perkins | Sep 10, 2021 | Featured, News
Fantasy football leagues are kicking off with great excitement. As stadiums continue to welcome back fans, offices are welcoming back more employees in person. Despite an emotionally-charged environment over the past 18 months, companies continue innovating and...
by Ruth Sarfaty | Aug 19, 2021 | Entrepreneurs, Featured
If you’re a venture funded startup, a direct to consumer brand or an ambitious B2B company looking for ubiquity among your targets, public relations should be an essential part of your demand marketing mix. Chances are you’ll hire an agency or an in-house pro...
by Ruth Sarfaty | Aug 18, 2021 | Entrepreneurs, Featured
For companies wanting to go public, Special Purpose Acquisition Companies (SPACS), are a streamlined alternative to the more traditional initial public offering (IPO), requiring a shorter timeline and fewer restrictions. Also known as “blank check vehicles,” SPACs...
by Rally Point | Jun 4, 2021 | Featured, News
Boutique fintech agency expands to target broader range of B2B technology categories Anticipating a period of post-pandemic growth, Rally Point Public Relations (formerly Rally Point Media Strategies) expands its senior ranks to include communications veterans Ruth...
