AI Startups Ripe for PR

AI Startups Ripe for PR

The Tip of the AI iceberg In the last three days alone, I’ve noticed a dozen companies (or more!) leveraging AI to do everything from manage Diabetes 2 to buying a home.  Applications are wide ranging including self-driving cars, automated financial investing,...
Key Insights from the DC PR Summit 2022

Key Insights from the DC PR Summit 2022

By Elise Perkins and Jackson Gaskins The 2022 DC PR Summit, in concert with ADWKDC & Mid-Atlantic Marketing Summit, was a spectacular display of some of the top minds in public relations, journalism, marketing and advertising. On Thursday, November 3, hundreds of...
Three Halloween Haikus

Three Halloween Haikus

As the days get shorter and the air becomes crisp – we long for seasonal comforts like cozy blankets, fuzzy socks and a great cup of hot coffee to start the morning. It also means that Halloween is here. And spooky season isn’t just reserved for horror movies...
Shop ’till You Drop: New B2B Tools for Retailers

Shop ’till You Drop: New B2B Tools for Retailers

With product shortages hitting every industry across the globe since the Pandemic, retailers have had to anticipate shopper behavior and demand in the face of tremendous unknowns. But the stresses of the Pandemic have provoked dozens of technology developments to help...
Pitching a story? Here are Four Things to Remember.

Pitching a story? Here are Four Things to Remember.

#1 — You’ll need to sell it In order to attract the attention of busy reporters, your pitch needs to be cogent, timely and relevant. It’s important to provide the context for your pitch as well as the details – why this matters, whom it impacts, and how and what it...