by Rally Point | Mar 18, 2023 | News
By: Breanna Johnson After five years of working in a specific sector, it’s easy to become accustomed to the PR tactics that result in press attention. In beauty PR, for example, you’ll get the best results if you are complementary and forthcoming. Offering additional...
by Rally Point | Mar 17, 2023 | News
The financial world was rattled this week when Silicon Valley Bank (SVB) collapsed, sending the tech industry into a frenzy. It was a chaotic moment for startups and VCs alike (and remains so!) In a time of crisis, it’s essential for organizations to be a calm and...
by Rally Point | Mar 17, 2023 | News
The intersectionality between communications and marketing is a strong one and our clients often inquire about branding needs. Rally Point’s Elise Perkins called on friend and multidisciplinary designer, Sugar Taylor, to bend her ear about how she approaches branding....
by Dorian Langlais | Mar 17, 2023 | News
This first appeared in Investment News On Feb. 1, more than 48,000 high school student-athletes across the country signed letters of intent to join collegiate sports programs at Division I or Division II schools — many of them enticed by significant earning potential...
by Dorian Langlais | Feb 17, 2023 | Featured, News
People want to be seen, heard and valued. As a 50-percent Black-owned public relations agency, we prioritize a diversity-driven approach that is a foundational aspect of our firm’s culture and client work. When we formally launched our diversity practice in...
by Rally Point | Jan 31, 2023 | News
By Jackson Gaskins Technology has changed the game. Over the last 10 years, almost every industry has improved through the emergence of new technological advances. It’s changed how insurers manage risk and how retailers optimize pricing. It allows blockchain...
