by Rally Point | Aug 30, 2023 | News
Product launches are notoriously challenging. On the one hand, it’s a natural moment in time when a journalist may want to pay attention to your client. On the other hand, depending on what you’re launching, it could be self-serving and uninteresting to the world at...
by Jackson Gaskins | Aug 30, 2023 | News
The digital revolution has integrated access to information, entertainment and knowledge into our daily lives with the push of a button. However, as the digital landscape continues its evolution, a new trend has emerged seemingly everywhere: the paywall. Whether...
by John Cook | Aug 21, 2023 | _Tech, Featured, News
Media coverage lets you shape public opinion, build brand reputation, and engage with target audiences. But the fragmented media landscape, proliferation of digital platforms and decline of traditional outlets have made securing meaningful media coverage more...
by Rally Point | Jul 27, 2023 | Content Creation, Featured, News
This year’s Fourth of July weekend was filled with more than fireworks and a Joey Chestnut victory in Nathan’s annual hot dog eating contest. With Meta’s announcement of Threads, Mark Zuckerberg upped the ante in an ongoing feud with Elon Musk over a larger battle for...
by Andy West | Jul 27, 2023 | _FinTech, News
Andy West is a PR industry veteran with decades of experience in senior-level roles at Hotwire PR and Text100 in the U.S. and U.K. He is a Senior Advisor to Rally Point. The tech sector has been beaten up over the past year. What’s your outlook going forward? Is...
by Jackson Gaskins | Jul 27, 2023 | _FinTech, News
Fintech + Insurtech Generations In today’s rapidly evolving landscape of insurance, the Fintech + Insurtech Generations conference held last month in Charlotte, North Carolina, provided a captivating glimpse into the future of the fintech and insurtech...
