by John Cook | Oct 6, 2022 | Economy, Entrepreneurs, Featured, Geopolitics, Management, News, Strategy
How are you feeling about the global economy? The answer, to us, depends on the day. Markets are up, then they’re down. Crypto surges, then declines. Meanwhile venture capital makes cautious bets and our early- and growth-stage clients look to conserve funding. There...
by John Cook | May 3, 2022 | Featured, Management, News
The era of the interchangeable employee is over. Finished. Dead. This is a tough pill to swallow for any professional services business that relies on headcount to scale. In PR, I hear it everywhere: “hiring is hard!”. And it’s true: hiring is absolutely hard! But in...
by John Cook | May 21, 2021 | Featured
“Did you get this pitch?” “Yep.” “Pretty bad, huh?” “Yep.” “We could do better than this.” “Absolutely.” This conversation happened dozens of times over our cubicle divider at CNBC. As producers on Closing Bell with Maria Bartiromo, Dorian (my co-founder) and I saw it...
