by Rally Point | May 24, 2023 | Featured, Management, Marketing, Media, News, Social Media
At the core of many PR campaigns is a strong media relations strategy. Knowing what to say is important but how to say it in order to reach those you’re trying to is even more important. Here at Rally Point, The Persuasion Equation is at the heart of our public...
by Rally Point | May 20, 2023 | _FinTech, Entrepreneurs, Marketing, News
You just secured a round of funding, now what? It’s time to celebrate, but don’t pop the champagne just yet. How you announce your funding is almost as important as the funding itself. The below five steps will help ensure a successful announcement. ...
by Rally Point | May 18, 2023 | _FinTech, News
We’re bullish on the state of crypto, but it’s certainly been a rocky year for the industry. If you’re headed down to BTC Miami this week, there are a few ways to maximize your participation with public relations in mind and help propel your momentum coming out...
by Rally Point | Apr 26, 2023 | Featured, Management, News, Strategy
As important as a good map is to a long road trip, a comprehensive plan is essential for any PR strategy. Planning is the keystone to public relations success and is the first step in the Persuasion Equation – the backbone to our approach at Rally Point Public...
by Rally Point | Mar 18, 2023 | _FinTech, News
By: Breanna Johnson After five years of working in a specific sector, it’s easy to become accustomed to the PR tactics that result in press attention. In beauty PR, for example, you’ll get the best results if you are complementary and forthcoming. Offering additional...
