by Rally Point | Dec 16, 2022 | _AI, Economy, Featured, News
Newly launched ChatGPT, the latest example of conversational AI, is absolutely human-like in its ability to create text and assemble words, phrases and thoughts. The brainchild of AI firm OpenAI, ChatGPT is good enough – and its output believable enough –...
by John Cook | Dec 3, 2022 | Content Creation, Entrepreneurs, Featured, Marketing, News
Should You Hire a PR Agency? Answer These 4 Questions First In today’s uncertain market, building brands is a big task. The brand’s reputation begins with building trust with internal and external stakeholders of the company. Here is where the role of a...
by Rally Point | Nov 15, 2022 | Featured, News
By Elise Perkins and Jackson Gaskins The 2022 DC PR Summit, in concert with ADWKDC & Mid-Atlantic Marketing Summit, was a spectacular display of some of the top minds in public relations, journalism, marketing and advertising. On Thursday, November 3, hundreds of...
by Rally Point | Oct 27, 2022 | Featured, News
#1 — You’ll need to sell it In order to attract the attention of busy reporters, your pitch needs to be cogent, timely and relevant. It’s important to provide the context for your pitch as well as the details – why this matters, whom it impacts, and how and what it...
by John Cook | Oct 7, 2022 | Economy, Entrepreneurs, Featured, Geopolitics, Management, News, Strategy
Rally Point is celebrating its eighth year in business. Through the crypto boom and bust, cycles of tech funding and trend changes, significant shifts in the global economic and political landscape, it’s been quite a ride. We’ve run campaigns all over the world...
by Rally Point | Oct 7, 2022 | _AI, _Tech, Economy, Entrepreneurs, Featured, Geopolitics, Management, News, Strategy
A Conversation with Director of Communications Sean Rushton Rally Point: Hi Sean, thanks for talking to us today about Locomation and your journey. Sean: Glad to do it. As you know, autonomous trucks have been one of the transportation industry’s hottest topics...